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Latest Articles in 40 UNDER 40

Challenging The Status Quo

Marketing is an interesting phase right now and Soumya Rathor believes that there is much that brands can do for people and society

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Passion With Purpose

Vishwas Anand wants to contribute to the marketing fraternity through regular engagement, mentoring and interactions and help boost corporate India’s image in B2B marketing

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Impactful Digital Growth Partner

Social Beat aims to achieve a 6 per cent market share in the Indian digital media industry with a top line of Rs 120 crore by March 2024

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Marketing The Right Way

With a strong growth mindset, promising business solutions, and a proven track record of success, Vignesh Murali is a true leader

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A Personalised Experience

The DMI brand, with diverse businesses, has immense potential to become a reputed financial entity says Tarun Kankani

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Marketing Has Become More Fun

For Taniya Biswas, marketing rules are changing to make room for doing more of what a brand wants to do rather than what it should conventionally do

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A Man With A Plan

Subhamoy Das is not only passionate about his role as a media man particularly in popularising sports but has a vision for a greener Mumbai too

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Creating Intelligent Conversation

Sowmya Iyer reflects on opportunities where brands can begin creating content in 3D, become voice-enabled and engage in newer forms of conversation via bots & recommendations

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A Marketer With A GM's Mindset

Sonam Bikram Vij has a rich experience in building brands in India and developing growth strategies

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Innovation In The DNA

Shivam Ranjan is excited about some of the new Motorola products as he delves into changing consumer behaviour and its impact on brands

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Banking On Innovation

Sameer Nanjangud has effectively contributed to Volkswagen’s overall brand growth in India via an innovation agenda

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Technology Is Changing Every Hour

For Puneeth Bekal, future marketing will not be just about brands but also about data insights, design and product services

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Consumers Lead And Brands Follow

Prateek Malpani points out that brands will always follow consumers and consumers will only take to platforms that give them value

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Influencer Marketing In Digital Era

As the creator economy gears up to enter its peak, Pranay Swarup reflects on the growth opportunities that lie ahead

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The Rise Of The Enterprise Influencer

Nikunj Kewalramani believes that influencer marketing is impacting the business-to-business space as well with a new breed of influencers emerging

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