- Economy
- Education And Career
- Companies & Markets
- Gadgets & Technology
- After Hours
- Healthcare
- Banking & Finance
- Entrepreneurship
- Energy & Infra
- Case Study
- Video
- More
- Sustainability
- Web Exclusive
- Opinion
- Luxury
- Legal
- Property Review
- Cloud
- Blockchain
- Workplace
- Collaboration
- Developer
- Digital India
- Infrastructure
- Work Life Balance
- Test category by sumit
- Sports
- National
- World
- Entertainment
- Lifestyle
- Science
- Health
- Tech
Latest Articles in consumer behaviour
Consumer Confidence Surges 3.2% For Urban Indians In May 2023: Survey
Improvement seen across all four sub indices, for economy, personal finances, investments and jobs
Read More
Indians' Primary Concern Is Rising Inflation: Kantar India’s Budget Survey
At a macroeconomic level, the survey mentioned that in 2023, 50 per cent predict that the Indian economy will expand
Read More
Changing Consumer Behaviour During Indian Festive Season
Professor Anuj Kapoor, Faculty - Marketing Area, IIM Ahmedabad, in an exclusive interview with BW, shares his insight on the changing trends in the consumer behaviour during the festive season in India.
Read More
COVID-19 Influence Buying Decisions, Consumers Lean to Value Based Products
Consumer behaviour shuffled overnight as health and safety concerns suddenly became a purchase driver. Technological adoption taking place at a rapid pace which would have normally taken years.
Read More
Future Consumer Focusing On Digital First Model Across Brand Activities
"During these times, while footfalls at offline retail slowed down, a new way of consumption was adopted by Indian masses with e-commerce becoming an integral part of frequent daily basket shopping,"
Read More
Accelerated Shift Towards Casualisation, Digital Adoption By Consumers Since Pandemic: AFL
AFL, which has a portfolio of six strong brands - US Polo Assn., Tommy Hilfiger, Calvin Klein, Arrow, Flying Machine and Sephora - is well-poised to capitalise on the new consumer behaviour with its digital ecosystem and 'right for online' casual brands
Read More
Why Consumer Behaviour Change Is Key To Improving Energy Efficiency
Understanding and responding to the relationship between feedback measures, demand response and energy efficiency interventions could be key to designing a responsive energy efficiency policy.
Read More
Lockdowns Have Changed Consumer Buying Behaviour; Omni-channel Strategy Key To Biz Growth: Report
As brands adapt to the 'new normal', the key to sustenance and growth is likely to be an agile business model that minimises disruptions in the future
Read More
How To Tackle Change In Consumer Behaviour During An Economic Crisis
Any economic crisis sees prolonged economic growth, but the customer’s behaviour changes during this time.
Read More
Opening The Door To Opportunities
The technology can be implemented over multiple channels and platforms that are now critical for consumers to interact with businesses.
Read More
Of Drifts, Trends And Shifts
Behaviour, initiatives, and deeds will be under the microscope and remembered, rewarded too, and the cornerstone to navigate uncertainty and foundation to re-build.
Read More
Consumer Confidence Freefalls by 8.9 Percentage In May: Refinitiv-Ipsos Primary Consumer Sentiment Index
Consumer sentiment is down for jobs and economy; bottoms out for personal finances & investment for future
Read More
'Different Cultures Play Key Role In Running Business Operations'
India is fast emerging as a start-up nation and is ranked third largest in the world with more than 5200 startups, creating over 80 thousand jobs
Read More
'India An Unorganised Market Of 70 Million Refurbished Smartphones'
The firm has purchased 9,000 units of smartphones within seven months of its operation
Read More
Making Loyalty 3.0 Happen
Brands need to evolve along with the consumers and be ‘Always Consumer Ready’
Read More