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Latest Articles By Suchita Sail
BW Sunday Reads: Reels Make Marketing In Real World Easier
The entertaining and storytelling advertisement on reels influenced almost 77 per cent of people surveyed in India to buy the product or services after watching reels, claims Global Consumer Short-Form Video Survey by Factworks
Read MoreBW Explains: What Is Zomato’s Newly Launch UPI Service
A real-time payment service launched in collaboration with ICICI Bank, allows users direct payment transactions between individuals and merchants. Here is everything you need to know about the Zomato UPI, a quick overview with BW Explainer.
Read MoreBW Explains: Who Is Praveen Sood, New CBI Director
The government on Sunday announced the appointment of Karnataka Director General of Police, Praveen Sood as the next Central Bureau of Investigation (CBI) Director for the period of two years.
Read MoreBW Explains: What's The Buzz About Mumbai’s Ambitious Coastal Road Project
The project known for its engineering marvel is presently complete with 73.5 per cent of its work, is in talks for various reasons, let’s understand with BW the complete details of the significant infrastructure
Read MoreBW Mothers Day Special: For Mumbai Slums, Everyday Is Mother's Day
Aarti Naik, a social activist and founder of Sakhi, a non-profit organisation is uplifting mothers from the northeast slums of Mumbai. With Naik being around, mothers from the Mulund slum, Mumbai exclaims, “Every day is our Mother’s Day”
Read MoreBW Explains: Get To Know Linda Yaccarino, Twitter's New CEO
After Elon Musk formally announced her name in a tweet, here is all you need to know about Linda Yaccarino
Read MoreMeta’s #MadeOnReels Campaign, A Handshake Across Businesses With Creators: Arun Srinivas
Arun Srinivas, Director & Head - Ads Business for Meta in India, describes Meta’s #MadeOnReels campaign and changing advertising scenarios
Read MoreKochi Water Metro - A Water Mark To Cherish!
Officially inaugurated by Prime Minister Narendra Modi on 25 April 2023, the seemingly interesting connectivity registered a footfall of more than 10,000 commuters on its first Sunday service
Read MoreBW Explains: Google Passkey - A Solution To ‘Remembering Your Password’
On 3 May 2023, ahead of World Password Day, Google began rolling out support for passkeys across Google Accounts on all major platforms and aims to reach all of its users by next year
Read MoreZest Outdoor Media Bags 'Guinness World Records' For Green Billboards In Mumbai
Commenting on the record-breaking achievement, founder Mustafa Akolawala said, getting validated by a prestigious international institution like Guinness World Records reinforces our grit to contribute on a larger scale than before
Read More