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Latest Articles in Case Study
Case Analysis: Dramatic Change
Does Shamsher expect Madhav to change through a few sessions of coaching?
Read MoreCase Analysis: Discernment Is Crucial
Madhav will need greater depth of intervention for every right step he takes
Read MoreCase Study: What Is Your Answer, Joseph?
“Internationally we are known to be rude, aggressive, tip poorly, treat retail staff like personal servants and then complain about poor service.” — V. Rajesh, retail consultant, in his blog An Indian and a Retailer
Read MoreCase Analysis: Triggering A Rude Behaviour
Improve the quality of the shop floor sales staff. At the same time, give powers to those in charge to draw a line with a rude customer
Read MoreCase Analysis: The Angry Shopper
Shoppers have a role to play in motivating the staff to give good service, which they do not fulfill
Read MoreCase Study: The Sigh Of Our Times
“The amount of control you have over somebody if you can monitor Internet activity is amazing” — Tim Berners-Lee, inventor of the World Wide Web By Meera Seth
Read MoreCase Analysis: Digital Trends
We manage well in the brick and mortar world on what to show and whom to show. Use the same logic in your digital life too
Read MoreCase Analysis: The Ethical Data Broker
With the digital world growing ever larger, there is a pressing need for data brokers and advertisers to move forward in a transparent and ethical way that is both respected and admired
Read MoreCase Analysis: Remarketing Is Here To Stay
Contextualising the advertisements a person sees on the Internet is the (Un) Holy Grail of marketing
Read MoreCase Study: Idea To Destiny Via Habit
“We are what we repeatedly do. Excellence, then, is not an act, but a habit” — Aristotle
Read MoreCase Analysis: Inclusive Change
Social change is said to be the most constant feature of all human societies. There are several ways in which social change actually comes about but the one that is immediately relevant is the way in which technological developments affects social change
Read MoreCase Analysis: Shape Your Own Destiny
Let us now look at some of the building blocks that built the telecom industry into such a life changing phenomenon in the rural areas and see parallels on what could be done in the financial space
Read MoreCase Analysis: One-Stop Solution
Demonetisation is considered necessary in some economies to create change and development. Kenneth Rogoff, professor of Economics at Harvard University says that despite some issues in planning, there will be large positive effects in the long-run
Read MoreCase Study: Where Has All The Money Gone?
“In my experience, poor people are the world's greatest entrepreneurs. Every day, they must innovate in order to survive. They remain poor because they do not have the opportunities to turn their creativity into sustainable income” — Muhammad Yunus, Nobel Peace Prize winner and founder Grameen Bank
Read MoreCase Analysis: Create The ‘Aah!’ Experience
The general response to demonetisation, which is almost always an elitist one, is that we should look at the move as being ‘transformational’. Almost everybody has access to a Jan Dhan account and the proliferation of e-wallets on mobile phones actually addresses the question of whether at all we need to hold cash
Read More